Startup

Should You Name Your Business After Yourself?

June 18, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. Back in February, I wrote an article about whether to use your own name for your business (or product) or create a new brand name. I presented five reasons to take the latter approach—creating a new name—including the appearance of scale and […]

Marketing

Don’t Let Clickbait Ruin Your Reputation

June 18, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. In a world inundated with competition, many entrepreneurs and small businesses look to marketing “tricks” to get results. It can be tempting to seek the quick, easy click-throughs that come from a catchy headline, but you always pay a hefty price for […]

Markets

Krishna Institute IPO subscribed 3.86 times

The initial public offer of Krishna Institute of Medical Sciences Limited was subscribed 3.86 times on the last day of subscription on Friday. The IPO received bids for 5,56,55,046 shares as against 1,44,13,073 shares on offer, as per NSE data. The portion meant for Qualified Institutional Buyers (QIBs) was subscribed 5.26 times, non-institutional investors 1.89 […]

Economy

I-T dept notifies cost inflation index for FY22 for computing long-term capital gains

The income tax department has notified the cost inflation index for current fiscal beginning April 2021 for calculating long-term capital gains arising from sale of immovable property, securities and jewellery. The cost inflation index (CII) is used by taxpayers to compute gains arising out of sale of capital assets after adjusting inflation. The Central Board […]

Technology

Snap launches original Indian Creator Shows

  Snap has announced the launch of its first local and original Indian Creator Shows. The shows, first announced in October 2020 alongside a slate of other exclusive and Snap Original content, are produced by Qyuki and Weirdass comedy respectively, feature television actress Anushka Sen and comedian Vir Das. The shows are tailored for Snapchat’s […]

Startup

What You Need to Know Before Starting a Catering Business

November 9, 2016 6 min read The following excerpt is from the staff of Entrepreneur Media’s book Start Your Own Restaurant and More. Buy it now from Amazon | Barnes & Noble | iTunes or click here to buy it directly from us and SAVE 60% on this book when you use code SIDEHUSTLE2021 through 6/20/21. Does working hard in the kitchen while […]

Run & Grow

How to Establish a Sustainable Corporate Strategy That’s Good for Business

June 17, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Sustainability is a very important concept today. From individuals and corporate bodies to multinational organizations, there’s a drive to reduce the negative impact of our activities on the environment, places and people around the world. There’s the moral aspect to this, which […]